Affinity Solutions

Affinity insurance programmes allow organisations to enhance their products and strengthen customer loyalty by embedding insurance benefits within existing services. Banks, payment card issuers, membership organisations and loyalty programmes increasingly use these solutions to deliver additional protection and value to their customers.

These programmes may include travel insurance, purchase protection, extended warranty or business travel accident cover. When properly structured, affinity insurance creates a powerful combination of customer engagement and practical protection.

We assist banks, financial institutions, associations and membership organisations in designing and implementing affinity insurance programmes aligned with their brand and customer profile. 

Our expertise includes travel insurance, medical and travel assistance, purchase protection, extended warranty programmes and business travel protection linked to payment cards and loyalty schemes. These programmes may incorporate benefits such as emergency medical expenses, evacuation and repatriation, trip cancellation, baggage protection and personal liability and more. 

Working with leading insurers and global assistance providers, we structure scalable programmes that can operate across multiple jurisdictions while maintaining strong underwriting discipline and a seamless customer experience.

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